This video is a lesson from the free Google My Business Management 101 course in BrightLocal Academy.

If you’re looking to successfully claim, optimize and maintain a Google My Business listing, then you’re in the right place. In this course, Niki Mosier walks you through each step of the process, instilling you with the knowledge, skills, and confidence you need to succeed.

Having a well-optimized Google My Business listing can make a huge difference in how your business shows up in local search results. But what should you optimize in a Google My Business listing and do you go about it? Discover the answers to these questions in this lesson.

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